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Alfa Romeo looks to double down on non-European markets in the near future, and as a result, brand CEO Jean-Philippe Imparato has hinted at a new model destined for the E-segment, meaning it would be larger than anything Alfa offers today.
Speaking to Automotive News, Imparato hinted at the larger model, which will aim at the North American market. "We will have to be in the E-segment in North America," he said. "We are working on that." Alfa Romeo plans to go all-electric in all markets by 2027, so chances of an engine under the hood are low.
Imparato didn't specify whether this new vehicle will be a sedan or an SUV, but with the company promising to focus on sportiness through the EV era, it's very likely that it will take the shape of a sedan. This would place it in a tough rivalry with the highly competitive E-segment leaders, the Mercedes E-Class and BMW 5 Series. Currently, the brand's only sedan is the Giulia, which competes with the smaller C-Class and 3-Series, respectively.
In order to prove itself worthy under Stellantis, Alfa Romeo is looking to grow its sales in foreign markets, with plans for 40% of its sales to come from non-European countries by 2030. To reach that number, the company is actively working on new models, including this larger E-segment model.
Before then, Alfa is hoping that its new Tonale compact crossover, which was launched in the U.S. earlier this month, boosts North American sales alongside the existing Giulia and Stelvio.
Would you consider a larger sedan from Alfa Romeo?
Image Credits: Alfa Romeo
Future Cars
Jan 27, 2023
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Alfa Romeo CEO Promises New E-Class Rival For North America
The larger model will likely be electric.
Alfa Romeo looks to double down on non-European markets in the near future, and as a result, brand CEO Jean-Philippe Imparato has hinted at a new model destined for the E-segment, meaning it would be larger than anything Alfa offers today.
Speaking to Automotive News, Imparato hinted at the larger model, which will aim at the North American market. "We will have to be in the E-segment in North America," he said. "We are working on that." Alfa Romeo plans to go all-electric in all markets by 2027, so chances of an engine under the hood are low.
Imparato didn't specify whether this new vehicle will be a sedan or an SUV, but with the company promising to focus on sportiness through the EV era, it's very likely that it will take the shape of a sedan. This would place it in a tough rivalry with the highly competitive E-segment leaders, the Mercedes E-Class and BMW 5 Series. Currently, the brand's only sedan is the Giulia, which competes with the smaller C-Class and 3-Series, respectively.
In order to prove itself worthy under Stellantis, Alfa Romeo is looking to grow its sales in foreign markets, with plans for 40% of its sales to come from non-European countries by 2030. To reach that number, the company is actively working on new models, including this larger E-segment model.
Before then, Alfa is hoping that its new Tonale compact crossover, which was launched in the U.S. earlier this month, boosts North American sales alongside the existing Giulia and Stelvio.
Would you consider a larger sedan from Alfa Romeo?
Image Credits: Alfa Romeo
