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While many automakers are now making the choice to take the EV transition slowly, slipping more popular hybrids in between gas and electric, Jaguar is going the radical way. It's been confirmed that all combustion-powered Jaguars will be completely discontinued as soon as this June, before the company goes fully electric with a slew of next-generation models. And that's even despite the fact that the British automaker has been struggling to move its vehicles off the lots.
Until then, the battery-powered I-Pace will be here to hold things over, but it's strange to see Jaguar placing all its bets on a car that only sold 509 units in the U.S. last year. Ever since the small electric crossover went on sale in 2018, sales have only ever crested 2,000 units.
Currently, Jaguar's combustion lineup consists of the XF, E-Pace, F-Pace, and F-Type, and none will be spared from the chopping block this June. JLR North America CEO Joe Eberhardt told Road & Track that the I-Pace will indeed be the only product left until the brand's first three new EVs arrive starting in 2026, even though he does acknowledge that sales for that model are "very small."
"The majority of our products cease production in June," Eberhardt announced, though he ensures that gas-powered Jags will remain available on dealer lots for a while.
"We will have a production schedule that enables us to have a continuous supply of vehicles until the new cars come… We’re trying to time it so we have enough volume to take us through to the launch of the new product and have a clean handover," Eberhardt explained. "Whether it will be as perfectly planned as that, we’ll see – maybe we’ll sell out more quickly, or maybe it will take a little longer to sell through the current inventory. But the plan is to sunset the current product portfolio and then launch the new ones."
The automaker has been working on the electric successors to these models for a few years now, though the road has been quite bumpy. A planned EV replacement for the flagship XJ sedan, along with a large crossover called the J-Pace, were abruptly cancelled in early 2021. Following a trip back to the drawing board, Jaguar has made the decision to push itself more upmarket, with the first of its new JEA-based EVs set to cater to Bentley customers when it launches in 2025.
By reorienting itself as a lower-volume automaker, Jaguar understands that its sales charts will experience a permanent dip. Global sales are expected to drop down to 50,000 vehicles per year, though the brand hopes that a radical new design direction will attract well-heeled buyers. In addition, it's been claimed that the new JEA models will offer over 400 miles of range. Let's just hope Jaguar can survive the jump between gas and batteries.
Image Credits: Jaguar
Discontinued
Mar 18, 2024
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Jaguar Will Axe All Gas Models This June Before New EV Launches In 2025
But can Jag survive on just the slow-selling I-Pace until then?
While many automakers are now making the choice to take the EV transition slowly, slipping more popular hybrids in between gas and electric, Jaguar is going the radical way. It's been confirmed that all combustion-powered Jaguars will be completely discontinued as soon as this June, before the company goes fully electric with a slew of next-generation models. And that's even despite the fact that the British automaker has been struggling to move its vehicles off the lots.
Until then, the battery-powered I-Pace will be here to hold things over, but it's strange to see Jaguar placing all its bets on a car that only sold 509 units in the U.S. last year. Ever since the small electric crossover went on sale in 2018, sales have only ever crested 2,000 units.
Currently, Jaguar's combustion lineup consists of the XF, E-Pace, F-Pace, and F-Type, and none will be spared from the chopping block this June. JLR North America CEO Joe Eberhardt told Road & Track that the I-Pace will indeed be the only product left until the brand's first three new EVs arrive starting in 2026, even though he does acknowledge that sales for that model are "very small."
"The majority of our products cease production in June," Eberhardt announced, though he ensures that gas-powered Jags will remain available on dealer lots for a while.
"We will have a production schedule that enables us to have a continuous supply of vehicles until the new cars come… We’re trying to time it so we have enough volume to take us through to the launch of the new product and have a clean handover," Eberhardt explained. "Whether it will be as perfectly planned as that, we’ll see – maybe we’ll sell out more quickly, or maybe it will take a little longer to sell through the current inventory. But the plan is to sunset the current product portfolio and then launch the new ones."
The automaker has been working on the electric successors to these models for a few years now, though the road has been quite bumpy. A planned EV replacement for the flagship XJ sedan, along with a large crossover called the J-Pace, were abruptly cancelled in early 2021. Following a trip back to the drawing board, Jaguar has made the decision to push itself more upmarket, with the first of its new JEA-based EVs set to cater to Bentley customers when it launches in 2025.
By reorienting itself as a lower-volume automaker, Jaguar understands that its sales charts will experience a permanent dip. Global sales are expected to drop down to 50,000 vehicles per year, though the brand hopes that a radical new design direction will attract well-heeled buyers. In addition, it's been claimed that the new JEA models will offer over 400 miles of range. Let's just hope Jaguar can survive the jump between gas and batteries.
Image Credits: Jaguar
