The never-ending saga of Saab and the remains of its owner, NEVS (National Electric Vehicle Sweden), seems to have made a sharp turn in the direction of a happy ending, as the recently-abandoned Emily GT electric sedan project may have been revived for production. And it's all thanks to a secret investor, who is said to have purchased the ashes of the dissolved company.
As a backstory, NEVS first bought Saab in June 2012 after rapid shifts in ownership led to the storied brand's bankruptcy in 2011. NEVS wanted to use the remains of Saab to create a unique EV inspired by the Saab 9-3, but the plans eventually fell through and the company officially went defunct this past spring.
However, even after the closure of NEVS, the secret project that the company had been developing over the years was revealed to the world earlier this year. The company's electric sedan, called the Emily GT, was said to be equipped with four hub motors producing up to 483 hp, along with a claimed 600 miles of range. Amazingly, the sedan and its stellar range was created in a mere 10 months. Program Director Peter Dahl made the decision to showcase the all-electric sedan with the hopes that an investor wanting to start their own EV company might become interested in purchasing the project.
Luckily for Dahl, a Swedish publication alleges that his hopes have come true, as an unnamed investor has already signed a letter of intent to purchase NEVS' Emily GT project and a small mobility firm called PONS. According to the report, the investor intends to bring back the Emily GT for production, with the agreement that it would take place in Trollhättan, Sweden, where Saab was once based.
But while the Saab-inspired Emily GT will in fact be built at Saab's old facilities, the revived company likely won't use the company's name. That's because Saab's surviving aerospace division cancelled NEVS' license to use the iconic Saab name and badge when the company's financial struggles first came to light in 2014. It's been rumored that the revived company will instead use a name from one of Saab's iconic models.
Saab's second chance at life looks promising, as the Emily GT carries on the legacy of the brand's sedans with proportions that harken back to the days of the 9-5 and 9-3. If all goes according to plan and the project does end up entering production, it will be interesting to see how the brand operates with its close ties to the original Saab brand.
Do you think the revived Emily GT project will succeed?
Image Credits: NEVS / Plint Creative Agency
Report
Jul 26, 2023
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NEVS' Failed Saab Revival Could Make A Triumphant Return With Secret Investor
The NEVS Emily GT project that came from the remainders of Saab might have been saved.
The never-ending saga of Saab and the remains of its owner, NEVS (National Electric Vehicle Sweden), seems to have made a sharp turn in the direction of a happy ending, as the recently-abandoned Emily GT electric sedan project may have been revived for production. And it's all thanks to a secret investor, who is said to have purchased the ashes of the dissolved company.
As a backstory, NEVS first bought Saab in June 2012 after rapid shifts in ownership led to the storied brand's bankruptcy in 2011. NEVS wanted to use the remains of Saab to create a unique EV inspired by the Saab 9-3, but the plans eventually fell through and the company officially went defunct this past spring.
However, even after the closure of NEVS, the secret project that the company had been developing over the years was revealed to the world earlier this year. The company's electric sedan, called the Emily GT, was said to be equipped with four hub motors producing up to 483 hp, along with a claimed 600 miles of range. Amazingly, the sedan and its stellar range was created in a mere 10 months. Program Director Peter Dahl made the decision to showcase the all-electric sedan with the hopes that an investor wanting to start their own EV company might become interested in purchasing the project.
Luckily for Dahl, a Swedish publication alleges that his hopes have come true, as an unnamed investor has already signed a letter of intent to purchase NEVS' Emily GT project and a small mobility firm called PONS. According to the report, the investor intends to bring back the Emily GT for production, with the agreement that it would take place in Trollhättan, Sweden, where Saab was once based.
But while the Saab-inspired Emily GT will in fact be built at Saab's old facilities, the revived company likely won't use the company's name. That's because Saab's surviving aerospace division cancelled NEVS' license to use the iconic Saab name and badge when the company's financial struggles first came to light in 2014. It's been rumored that the revived company will instead use a name from one of Saab's iconic models.
Saab's second chance at life looks promising, as the Emily GT carries on the legacy of the brand's sedans with proportions that harken back to the days of the 9-5 and 9-3. If all goes according to plan and the project does end up entering production, it will be interesting to see how the brand operates with its close ties to the original Saab brand.
Do you think the revived Emily GT project will succeed?