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GM has released sales figures for the first quarter of 2024, and Cadillac is arguably where it's worth reading. While sales for the luxury brand were on the decline between January and March, one model in particular skyrocketed by 499.2%. We're talking about the fully-electric Cadillc Lyriq, and while that's a wild increase, the bar is quite low here.


To be specific, Cadillac sold 5,800 Lyriq units this quarter, whereas it had a rough start in the first quarter of last year with just 968 sold––hence the outlandish percent increase. In the past year, sales have gradually risen into the thousands, and now the Lyriq finds itself as the third best-selling model in Cadilac's lineup for Q1 2024––third only to the Escalade and XT5, which each sold a respective 9,135 and 6,275 units.



Elsewhere, Cadillac sold 36.1% fewer CT4 sedans this quarter compared to Q1 2023, and CT5 sales dropped by 34.2% despite that model being the brand's best-seller for the entirety of 2023. XT4 sales dropped by 28%, XT5 sales fell by 13.9%, and XT6 sales are down 3.3%, though the Escalade fared rather well with a slim 1% decrease.


As for the entire brand overall, sales slipped 2.4%. GM as a whole reported a 1.5% decline compared to Q1 2023, with a total of 594,233 vehicles sold from Chevrolet, GMC, Buick, and Cadillac since the year's beginning.


Chevrolet and GMC also reported a slight decrease in sales, with Chevy delivering 2.1% fewer units than Q1 2023 with 389,763 units sold as opposed to last year's 389,763, and GMC saw a decline of 48% with 124,378 units sold––down from 130,608. Like the Cadillac Lyriq, GMC's electric Hummer EV experienced a rough Q1 2023 with only 2 units sold, while this quarter it managed to deliver 1,688 units. In other words, that 83,300% increase is not a typo.


Buick bucked the trend at GM this quarter, as it was the only brand to record a rise in sales compared to Q1 2023. With 44,385 units sold as opposed to last year's 38,138, that represents a 16.4% increase. However, the new entry-level Envista essentially carried the brand's four-pronged lineup through this first quarter, with an impressive 9,662 units sold.


Buick's sub-$25K Envista crossover was responsible for a 16.4% increase in the brand's sales this quarter. Image Credits: Buick
Sales
Apr 10, 2024
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Cadillac Sales Down Across The Board In Q1, Save For One Model That Rose 499%

That's not a typo. Cadillac Lyriq sales rose by 499%, but there's a catch.

GM has released sales figures for the first quarter of 2024, and Cadillac is arguably where it's worth reading. While sales for the luxury brand were on the decline between January and March, one model in particular skyrocketed by 499.2%. We're talking about the fully-electric Cadillc Lyriq, and while that's a wild increase, the bar is quite low here.


To be specific, Cadillac sold 5,800 Lyriq units this quarter, whereas it had a rough start in the first quarter of last year with just 968 sold––hence the outlandish percent increase. In the past year, sales have gradually risen into the thousands, and now the Lyriq finds itself as the third best-selling model in Cadilac's lineup for Q1 2024––third only to the Escalade and XT5, which each sold a respective 9,135 and 6,275 units.



Elsewhere, Cadillac sold 36.1% fewer CT4 sedans this quarter compared to Q1 2023, and CT5 sales dropped by 34.2% despite that model being the brand's best-seller for the entirety of 2023. XT4 sales dropped by 28%, XT5 sales fell by 13.9%, and XT6 sales are down 3.3%, though the Escalade fared rather well with a slim 1% decrease.


As for the entire brand overall, sales slipped 2.4%. GM as a whole reported a 1.5% decline compared to Q1 2023, with a total of 594,233 vehicles sold from Chevrolet, GMC, Buick, and Cadillac since the year's beginning.


Chevrolet and GMC also reported a slight decrease in sales, with Chevy delivering 2.1% fewer units than Q1 2023 with 389,763 units sold as opposed to last year's 389,763, and GMC saw a decline of 48% with 124,378 units sold––down from 130,608. Like the Cadillac Lyriq, GMC's electric Hummer EV experienced a rough Q1 2023 with only 2 units sold, while this quarter it managed to deliver 1,688 units. In other words, that 83,300% increase is not a typo.


Buick bucked the trend at GM this quarter, as it was the only brand to record a rise in sales compared to Q1 2023. With 44,385 units sold as opposed to last year's 38,138, that represents a 16.4% increase. However, the new entry-level Envista essentially carried the brand's four-pronged lineup through this first quarter, with an impressive 9,662 units sold.


Buick's sub-$25K Envista crossover was responsible for a 16.4% increase in the brand's sales this quarter. Image Credits: Buick

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